Consumer Health Data Privacy Policy

Last Updated: December 1, 2025

Betterness, Inc. together with its subsidiaries and affiliates (collectively, "Company" "us," "we," or "our") is committed to protecting the privacy of "Consumer Health Data" as defined by applicable law. This Consumer Health Privacy Notice describes how we process Consumer Health Data collected through our websites, social media accounts, mobile applications, and other online interactions and communications such as email (collectively, our "Digital Properties"); in-person interactions, events, and purchases; and other online and offline interactions. This Consumer Health Data Privacy Policy supplements our general Privacy Policy. In the event of a conflict between our Privacy Policy and the Consumer Health Data Privacy Policy, the Consumer Health Data Privacy Policy applies to the extent that it is consistent with applicable US state law.

Scope: This Consumer Health Privacy Notice does not apply to the data about our own employees, contractors, agents, and job applicants or to data that is protected under the Health Insurance Portability and Accountability Act of 1996 and its implementing regulations. Whenever you interact with us on behalf of another individual or entity, such as if you refer a friend to us, you must obtain their consent (or have the legal authority without consent) to share their Consumer Health Data with us.

Changes: We may update this Consumer Health Privacy Notice from time to time. Any updated Consumer Health Privacy Notice will be effective when posted. Please check this Consumer Health Privacy Notice periodically for updates. If required by law, we will contact you directly to provide you with an updated Consumer Health Privacy Notice.

Sources of Consumer Health Data

We collect Consumer Health Data about you from the following sources:

Directly from you. We may collect Consumer Health Data you provide to us directly, such as when you contact us through our Digital Properties, interact with us in person, sign up for offers or newsletters, communicate with us, place or customize orders, or sign up for an account or other services.
Data collected automatically and through tracking technologies. We may automatically collect information or inferences about you, such as through cookies and other tracking technologies, when you interact with our Digital Properties. This may include information about how you use and interact with our Digital Properties, information about your device, and internet usage information.
From third parties. We may collect Consumer Health Data from third parties, such as service and content providers, our affiliated companies and subsidiaries, business partners, data brokers, social media companies or other parties who interact with us.
From publicly available sources. We may collect Consumer Health Data about you from publicly available sources, such as public profiles and websites.

We may combine information that we receive from the various sources described in this Consumer Health Privacy Notice, including third party sources, and use or disclose the combined information for the purposes identified below.

Types of Consumer Health Data We Collect

We may collect the following types of Consumer Health Data:

Health status or treatment information, such as health conditions or diagnoses; health treatments and services (such as surgeries, procedures, or other mental or physical interventions); medications; and bodily functions, including vital signs, symptoms, or health measurements.
Inferences about health derived from other health or non-health data, such as precise location information that may indicate an attempt to acquire health services or supplies.

How We Use Consumer Health Data

We may use Consumer Health Data for the following purposes:

To provide you products and services, such as making our Digital Properties, products and services available to you; registering, verifying, and maintaining your account with us; providing and delivering you the goods and services you request; providing customer service; processing or fulfilling orders and transactions (including processing payments); verifying customer information and eligibility for certain programs or benefits; communicating with you (including soliciting feedback or responding to requests, complaints, and inquiries); hosting informational webinars; and providing similar services or otherwise facilitating your relationship with us.
For our internal business purposes, such as day-to-day operation of our business; maintaining internal business records, such as accounting, document management and similar activities; enforcing our policies and rules; management reporting; auditing; and IT security and administration.
For our internal research and product improvement purposes, such as verifying or maintaining the quality or safety of our products or services; improving our products or services; designing new products and services; evaluating the effectiveness of our advertising or marketing efforts; and debugging and repairing errors with our systems, networks, and equipment.
For legal, safety or security reasons, such as complying with legal, reporting, and similar requirements; investigating and responding to claims against us, our personnel, and our customers; for the establishment, exercise or defense of legal claims; protecting our, your, our customers', and other third parties' safety, property or rights; detecting, preventing, and responding to security incidents and health and safety issues (including managing spread of communicable diseases); and protecting against malicious, deceptive, fraudulent, or illegal activity.
In connection with a corporate transaction, such as if we acquire assets of another business, or sell or transfer all or a portion of our business or assets including through a sale in connection with bankruptcy and other forms of corporate change.
For marketing and targeted advertising, such as marketing our products or services or those of our affiliates, business partners, or other third parties.

We may use anonymized, de-identified, or aggregated information for any purpose permitted by law.

How We Disclose Consumer Health Data

We disclose the Consumer Health Data described above to third parties, including the categories of recipients described below:

Affiliates and subsidiaries, including parent entities, corporate affiliates, subsidiaries, business units, and other companies that share common ownership.
Service providers that work on our behalf to provide the products and services you request or support our relationship with you.
Professional consultants, such as accountants, lawyers, financial advisors, and audit firms.
Vendors necessary to complete transactions you request, such as shipping companies and logistics providers.
Law enforcement, government agencies, and other recipients, when required by law.
Other entities in connection with a corporate transaction.
Lab and Provider Affiliates, when we facilitate connection with a partner we may share your personal information with healthcare services providers, laboratory services providers, and other providers of medical and medical-adjacent services.
Entities to which you have consented to the disclosure.

Data Subject Rights

Consumers may have certain rights regarding their Consumer Health Data, including the right to access, delete, and withdraw consent. You may exercise these rights by emailing us at support@betterness.ai.

Contact Information

Betterness Inc.
698 NE 1st Ave, Miami, FL 33132
Office 7
support@betterness.ai